In times of crisis your people feel anxious, afraid and out of control. And they’re looking at you, their leader, to be their lighthouse in the storm.

Ineffective leaders make a critical mistake: They don’t know what to say, so they stop communicating. When you do this, you send a message to your people that you’re just as lost as they are.


In this Quick Take, you will learn:

  • The single most important leadership strategy in a crisis, which will give you the credibility to lead effectively
  • A key insight into the psychology of your employees that will help you motivate and retain them
  • And a managerial roadmap for engaging employees in a time of crisis

Thousands of companies use BTS Total Access to train their people

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BTS Total Access

BTS Total Access, formerly Rapid Learning, provides online training and talent development tools for businesses, government agencies, nonprofits and educational institutions in the areas of sales, leadership and management.