5-minute sales training video
Salespeople are trained to uncover buyers’ needs – both needs they’re well aware of, and needs they haven’t yet clearly formulated in their own minds.
In this Quick Take, you will learn:
- why you need to keep digging – even after you’ve identified the buyer’s problem
- how multiple problems lead to more sales
- and how many problems you should try to surface to maximize your chance of success
Thousands of companies use BTS Total Access to train their people
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BTS Total Access
BTS Total Access, formerly Rapid Learning, provides online training and talent development tools for businesses, government agencies, nonprofits and educational institutions in the areas of sales, leadership and management.