Archives

How to Unseat an Entrenched Competitor

July 5, 2017 2:46 pm Published by We’ve all faced prospects who tell us, “I’m happy with my current vendor.” But are they really happy or are they just reluctant to hear your pitch because they believe…

The Secret to Selling CEOs

June 15, 2017 11:36 am Published by Presenting to CEOs is a challenge for even experienced sales professionals. CEOs speak a different language, think about business in a unique way and have very little time to deal…

Selling to Buyers Who Hate to Spend Money

May 16, 2017 3:08 pm Published by Sometimes, prospects who should be saying yes… just can’t. They have authority, need, urgency and money. They tell you that your proposal offers good value… but they just can’t pull…