3 Role-Play Myths that Trip up Sales Teams

Maximize the benefits of role-plays during your next sales meeting

You’ve probably done some role-playing at sales meetings. You know, one rep plays a customer making objections or stalling on a buying decision, and another the salesperson, trying to react and move the sale forward. But chances are, you may not have gotten the most out of the exercise.

Three common myths about role-playing may have influenced your thinking. If you can clear away these misconceptions and tailor your role-playing exercises accordingly, you and your team will get more out of it next time.